Promotional Products
Promotional consultants in the AIA network help clients select the perfect promotional products from featured brands and thousands of product choices.
Clients say that the AIA difference shines in how our consultants integrate these promotional products with marketing and advertising campaigns - that communicate, motivate, differentiate and generate - to meet client business objectives. Product choices include:
- Apparel - dress shirts, T-shirts, jackets, sportswear, caps
- Awards - trophies, jewelry, gift sets
- Bags - attaches, tote bags, luggage bags, wallets
- Drinkware - ceramics, glassware, plastics, sports bottles, travel mugs
- Giveaways - flashlights, magnets, food items, home items, tools, toys and novelties
- Office - calculators, calendars, computer items, rulers, adhesive pads, clocks
- Outdoor - golf balls, lawn and garden, coolers, sunglasses, towels
- Writing - highlighters, pencils, pens, writing sets
The $18 billion promotional products industry, as projected by Promotional Products Association International, thrives on widening opportunities in the changing media market. Promotional products offer a compelling alternative to traditional advertising media, and are a growing focus of corporate budgets through several trends:
- The increasing use of integrated marketing communications to align all contact with the customer - sales calls, direct mail, advertising, promotional products - with the brand and marketing campaign
- A heightened emphasis on corporate branding in a cluttered media space
- The staying power of eye-catching, fun and useful promotional products
Contact a member of the AIA promotional consultant network to order a product sample.
